Welcome back to The Think Bigger Real Estate Show. I’m your host, Justin Stoddart, excited to be back with you today to give you some very tactical information. Now, a lot of times, we talk about things that cause you to think bigger, expand your possibilities, maybe at times you struggle with what do I do with that? How do I actually tactically put this into play to benefit me and my customers? Today, I’m gonna give you very, very specific way in which you can grow the knowledge that you In turn, give to your clients, that makes you more valuable to them. So and it’s all about financial, like financial knowledge, stuff that that you need to know working in the profession that we do. I’m excited to introduce our guests here in just a minute. Let me remind you that within the bigger Real Estate Group on Facebook, is where we cut up chunks of this episode, very tactical portions of this episode that we then leave for you to be able to digest and consume. So if you’re looking for, again, ways to tactically implement the things that we talked about on the show, be sure that you are a member of the think bigger Real Estate Group on Facebook, I’m excited to introduce today’s guest, his name is Jason Schulich. He’s out of Arizona, Sunny Arizona, which I can’t say for where I’m at. But he is someone who’s got a very strong background in helping businesses to succeed, even businesses were struggling turn turning them around, getting them back in in a very solvent state. He now advises top CEOs, as well as businesses on things financial, I’m excited to have you here on the show today, Jason to teach us how in a hurry, we can gain knowledge about what’s happening in the financial and the money world to be able to then be more valuable to our clients. Thank you for coming on the show today. Hershey jam, you just yeah, total pleasure. tell a little bit about your background. Jason, I know, I’m going to I’m going to kind of let you share some of that because I think it’s pretty interesting for people to get just some background on where you’re coming from and why they should listen to you. And why he towards the end of this, we’re going to give a very specific resource that’s going to again, allow with all the voices all the noise out there of what do I listen to what’s politicized, what’s not, right, like they’re going to trust the fact that what you’re going to deliver into their inbox is going to be wildly valuable and repeatable for them to be able to share with their clients. So please do share with us a little bit about your background. So we understand that. So basically, I have two counting degrees. And I was fortunate enough to go to Clemson University for my undergraduate and I went to University of Texas for my graduate degree. Um, follow that up with a CPA and worked in the Big Four when I came out of school, and then progressed through the, you know, working world here, and they’re trying to figure out what I wanted to do with life and kind of started my own consulting firm up when I was 28. And then went ahead and merged into another firm when I was 32, doing restructuring. And basically what I did is I went ahead and failing companies and went ahead and analyzed and figured out what was wrong with them, went ahead, put plans together to fix them. And then eventually, most of the companies went ahead got sold off. We worked for private equity firms. Large lenders, such as both Fargo Bank of America, other non traditional lenders, such as a Goldberg, Goldman Sachs or stuff like that. So, you know, from that aspect for the last 13 to 15 years, I’ve been really focused on fixing failing companies and helping those companies survive so that their employees can continue to work at those companies and for those owners to go ahead and benefit in the long run.

Very good. Sounds like you saw a kind of behind the scenes of why some companies fail and why many don’t, and they got them back into position be able to do that you probably learned firsthand. Again, why, like how important it is to have a knowledge of money. Right? Oftentimes, people are very good technicians. They know how to do what it is that they do for a living, yet, they don’t always understand the business side of it. I know many business failures, who were fagged, fabulous technicians. But there were they were not very sound business people when it came to the finances, when it came to just how to run a business. And I’m sure you saw many casualties with that as well. That is correct. And usually you’ll see a lot with sales people sales, people are great at selling energy, money is an art versus a skill, in my opinion, because in order to go ahead and manage money, you need to plan and budget, all that, and understanding the cash flows ins and outs. Working with larger businesses, it gets a little more technical, when you’re dealing with suppliers that are giving you a good thing that you need to get stuff in the door and out the door in an appropriate amount of time. But you know, all the same stuff really applies to everybody in life from their personal life, because your personal life is basically your own little business. If you don’t run it properly, you’re going to be upside down. And you’re going to struggle, and you’re going to have a lot of stress to go with it, which it’s not any fun. I’ve seen it with some people in my family and I’ve seen it with businesses that I’ve worked on. So just getting a basic knowledge of the day to day stuff is really, you know, staying on top of that is really key in my opinion.

I know you serve many professionals within the real estate industry as well as others.

What do you feel like one of the key principles of money one of the key I mean, if you could say if you could prioritize above all else,

you know, what would be the

Like the one money figure that people need to really track, above all else, what would you say that would be? Well, the first thing I would say is, doesn’t matter how much money you make, if you spend more money than you make, you’re never going to be in the right side. You know, you can make a million dollars and it doesn’t matter if you spend 1,000,005, you’re going to be upside down. So understanding and being disciplined is key to being, you know, having what you need to do with with money.

That’s great. That you write you see, I mean, probably the biggest, most in our face. Examples of that, are these celebrities, sports stars, right that, like a year after they’re out of the league, right? They’re broke. And and there’s many, many more, right? Can we pick on them because they’re so visible, of course. But that’s not an uncommon thing for anybody that as soon as whether their career ends, or whether there’s a hiccup in the economy, they’re in deep trouble, right? I love that principle is

it applies to everybody I mean, is there to make $1,000, you save, spend 49, your $1,000 are ahead of the game. And then from there, it’s then what do you do with your money, it’s been managing it properly. You go to school, or you live life, everybody teaches you how to make money, they will teach you how to create wealth in the information that you need in order to create the world. Yeah, talk a little bit about

your kind of offering, obviously, as I as I promised, those that are listening, that you have, you’ve created kind of a product, or at least a newsletter to start, that gives people very kind of bite size, helpful financial knowledge and data that allows them to not just consume it quickly, but allows them to then turn it delivered to their clients. And I’ll preface this by saying, as you know, Jason, and many of my audience knows is that I’ve just finished a book called the upstream model. But the purpose of the book is to help all of us that are in well paid professional positions, to recognize the fact that we are in the crosshairs of big tech, and that the only way that will win is not by getting better at Tech or out tech in tech. Right? Yes, we need to be proficient in technology. But we need to be better, we need to offer more value to the end consumer period. And one way that I think well pay professionals do that and can do that is by

by under like having more knowledge that we can not only understand ourselves, but teach in a way that the consumer and our customers our clients understand and can do something with, right. And I feel like that’s kind of what you’re offering to us, is these very kind of snapshots of what’s happening, that allow us to then consume that and be more valuable to our clients in return is that is that a fair assessment is definitely a fair assessment. So when you were mentioned, I do write a newsletter newsletter came about because my old jobs I would say, my clients were data rich, but information for the analysts and all this data, but I didn’t know what it meant. And you look out in the real world today, you can go to 8 million websites out there. And there’s so much data, or information, if you want to call it that point. You know, where do you start? Especially if you’re not a financial person, how do you break this down? So I was like, I’ve talked to a bunch of friends. And they’re like, you know, I kind of need help with some stocks, or I need help with personal finances. And I’m like, you guys, I kept going, I was like, do you guys understand what’s going on the news and how the economy is affecting you, and how the stock market’s functioning and how personal finances are working and all that. And they’re like, No, I was like, What do you read all this stuff? They’re like, we just don’t have time. So I was like, You know what, there’s a there’s a segment here that seems to be missing in. While I’m very good with finance, I’m able to explain it to people in a way. That’s layman’s terms that they like to understand. So I came up with a concept that I really wanted to put together about a two to two and a half page, weekly article that gives you the highlights of this weekend money, the good, the bad, and the ugly, just not what’s great. what’s what’s terrible. I want to give you everybody the ability to say okay, well, this is what’s really important. What happened, why is it important, and how’s it going to affect me in the long run from a monetary standpoint, so that people can take that information that they didn’t know before, and then use it to help them manage their own personal money. And so I did that, and I sent it out to a bunch of people. And everybody’s like, I really liked this. And from the real estate perspective, there, you guys really liked this aspect that you like as a branding thing, and as a marketing tool, because everybody needs to know what’s going on with money from real estate economy, stock markets, personal finances, which is what I touched on on an every letter. So the real estate people like this would be great if I could send this out to my clients. And therefore I’m working on a tool in order for people to go ahead and be able to brand this so that they can send it out. Therefore your clients are always in front of you. Because they see your name. They see your business logo, and they’re getting this weekly

newsletter that they’re going to read every week, because it’s information that they need to know because it keeps them up to date with what’s going on in the world of finance. So that’s how that came about. And the product that I put together and why I put it together just because I like to help people understand money, because unfortunately, they don’t teach you on this stuff in school. So I feel like if I can go ahead and help people understand it a little bit, it’ll benefit their lives more. Yeah, I love that you’ve you’ve solved a couple of problems. Number one is giving us the knowledge when you write when there are so many sources. And as I mentioned, before, we’re getting we’re coming out of coming out of a pretty heated political season, right, in which everything it seems like even to the financial markets had some sort of like angle, right is that, you know, the different sources you looked at, it’s almost like you’re you’re looking at two different financial worlds, because one has an agenda to tell things that, you know, to tell you things are one way and the other one has an agenda to tell you that things are another way. And so to be able to go to like a neutral source that really doesn’t have any political skin in the game to be able to say, look, here’s what’s actually happening in here. And here’s how it affects you, right? You the professional and your clients. And I would, I would encourage any real estate agent, real estate professional that’s listening to this, just to stress, the importance is that you can’t take what is most people’s biggest investment, you can’t separate that from their money, right? You like the to go hand in hand? Yes, it’s a house. Yes, it’s pretty Yes, they feel good when they’re there, yes, the schools are this and that. But at the end of the day, excuse me, the other day, it’s an investment. And if people don’t, if you don’t understand what’s happening with money, and you can help them to understand even small components, and even when you’re speaking with them, you’re talking to them have the ability to talk about the money and what’s happening with the world’s economy, and with the what locally economy, that that it puts you at a disadvantage, I think it really puts you in a category that algorithms are able to write code, or sorry, developers are able to write algorithms that at some point will replace you. Right and or with low paid labor. Whereas if an equation having a background knowledge of what’s happening in the world, from a financial standpoint, and it can bring that into the life of a client, right, what and how that affects this purchase, or this sale, even if it’s just little bits and pieces here and there, it elevates your game. And they see you as being more valuable than the other professional who’s just there to open up a door and write a contract, right. And I think I love what you’re doing. Because not only are you helping us know that without a lot of time commitment, and without having to go through and filter the sources. But you’re also saying, and you can actually take this newsletter branded as your own and send it out to your people to where now you have you’re delivering on a weekly basis, this information to your people are great, yeah, because I’m all about the value part. Because if your clients see value in what you’re providing, they’re going to come back to you, they’re going to go ahead and refer you to other friends and family members, that’s going to drive more business down your way. So that’s the whole objective is for me to provide value to you, whether it’s your personal life or your business life. And then if you want to use it from a business perspective, provide value to your clients down the road. I mean, as I said, in one of the articles I wrote about, like the PPP program, I mean, most people think that the money that they received is tax free. Well, in essence, the money that you’re going to get is tax free. However, the expenses that you’re used to deduct, or to cover with the PPP are not deductible, so you can’t go ahead and include those expenses in your p&l. So if you did, and you’re planning to pay your taxes, whatever you receive from PPP funds, you are in essence going to be taxed on it, unless Congress figured something out here, by the end of the year in the new stimulus bill that they’re working on. So stuff like that, where people don’t actually understand the intricacies of what’s going on with some things that they thought were free. Yeah, it’s great. It’s Yeah, stuff like that would make a drastic difference in how a real estate agent or another professional ends their year, right? Like, what expenses are deductible and, and what what expenses are not. Whereas for you would comb through all of the PvP, like all the legislation and find that, and have the time to do that serve your clients at a high level. Whereas if you can deliver that to us, and I can look at the things that are most pertinent to me as a business owner, and most pertinent to the people that I’m serving, all of a sudden, I’ve elevated my game without a lot of other time commitment. That’s correct. Yes. Great stuff. Great example. I love that there anything else that people should know about kind of what you’re offering to people? Jason, before I kind of move into the final segment of the show? I’m really I mean, there’s a couple things I

advise people on money issues, depending on where your network is that if you really need help, because I I basically call myself the chief visionary Officer of Pandora. I’m kind of like the CEO for the CEO. I help the CEOs that know how to make money. Go ahead and actually create the wealth, you know, come up with plans to say okay, here’s how to diversify and here’s what should be looking at. As I said, there’s most people that own their own businesses or CEOs, they’re great at what they do.

Do as you pointed out, they’re great at artistic ability, sales people all that they may not understand the finance and stuff like that. But really, right now I’m focused on the newsletter and just trying to help people gain more financial knowledge just from that as the beginning. And if people have questions, they can go ahead, always contact me via email or cell phone.

Yeah, great stuff. Jason, how do people get on that newsletter? that we’ve promised them that you’d be able to deliver to them? what’s what’s the best way to get that from you? Is it to email you? Or is there something that would be me go ahead and email me you can do that support@endora.com that’s a n d, o r o. Perfect. support@endora.com. Okay, very good. Jason, let’s move now to the final section of the show here. call this the think thinking bigger segments.

You are a big thinker, right? You’re not only solving problems for professionals, but you’re helping solve problems of their clients. It’s awesome.

What do you do as a big thinker, to continue to be a big thinker to continue to expand Jason’s possibilities? What’s that look like for you? Well, I’m always looking at opportunities, people come to me with various opportunities to assess. So I got an ability to look at financials in opportunities and break it down, just because of my background. So I have people bring me real estate deals, or internet businesses, or do some consulting side, because they know what my background is. So but I always take time off to go ahead and really, you know, sit back and start thinking about what’s next. I’m always about put together at the beginning of the year, a vision, where do I want to be this year, three years down the road, five years down the road, 10 years down the road. And I always tweak that I’m always looking at that to say, okay, what’s going to get me to where I want to be in the goals that I want to achieve. So I’m always thinking about this, like this, this idea. It came, it came about three years ago. And truly honestly, the latter part actually came about, I would say, 14 years ago, when I started the restriction business, because it’s called this week in money, the good, the bad, the ugly. When I had my first client, when I was doing restructuring, I always had to get in touch with the lenders and give them an update every week as to what my client was doing. So I wrote the good, the bad, the other. So I was like, will this be great for just regular people to understand the good, the bad, the ugly, so it may not happen right away, it may take a couple years, some time. So just be persistent. always write your goals down and write your thoughts down to Okay, where’s this going to go because what you may have is the best laid plan what you want to do, my originally thought I was gonna come out, I was like, I want to start a private equity firm, restructuring companies. Well, that didn’t happen. And this, this opportunity popped up. And I find it to be much more enjoyable. And I’m able to help many more people, get more gratitude, I

love it. Good stuff. Talk to us.

Really quick, this, just want to reiterate to everybody, right? The best way to get in contact with Jason. Right? support@endora.com. This allows you to take the things that that he’s offered to us today, and be able to start to implement these things, the good, the bad, and the ugly, this weekly financial report to get allows you to elevate your game. Again, I love your practice and how timely right here we are at the end of the year, able to apply what you are offering to us number one, and then number two, even take your advice on be sure that as we move into the new year that you have a clear vision of one year, three year, five year 10 year, no wonder that you’re a big thinker and high achiever. So keep up the great work, my friend, I wanna thank you for, for what you’ve poured into a senior today and the really valuable tool that you’ve given all of us and excited to continue to receive that myself and be more valuable to the people that I serve. So appreciate very much. And I want to thank everybody for tuning in today. And my final request as you all know, these three simple words and they are go think bigger. Thanks so much, Jason. Appreciate it. Appreciate it.